Im not too fond of any flavoured vodkas, I just like it the way it is. I have a sentimental attachment to Stoli. Iceburg is a good inexpensive bottle, Grey Goose is quite lovely, I guess it all depends on the mood Im in or how much money I have on hand.

my all time favorite is still Brilliant.... nice and smooth.... great mixed and as a shot.....

I read the same article and am really interested in trying it out. The idea is to use a Brita or a similar type of water filter to filter out the impurities in the vodka. Apparently a lot of the high end boutique vodka makers actually buy their vodka unfiltered from the big vodka producers and then filter the vodkas themselves using various methods. The idea is you can buy a big 1.75 liter jug of cheap ass vodka with tons of impurities and filter it through a water filter several times.

Anyway, if you don't want to mess with that, Tito's is wonderful. An incredible vodka with lots of character for not a lot of money. I am still curious about the diy method, though. It would be fun to have a tasting with a bunch of different vodkas along with a batch of home filtered cheap ass shit.